Let's establish some things right off the top.
My colleague and friend, Kerry Brazen, does a great job with the Taste Test franchise. She took it over several months ago, and has really made it her own. Watch every Tuesday.
Once in a while, a product comes along to pique my curiosity, so I yammer on about it here. Kerry's job is safe.
I've never been a coffee drinker, and I really don't get the high end coffee culture. I don't see the value, but if you enjoy it, go nuts.
It has been established that I bleed diet cola. Diet iced tea is a close second. Diet Pepsi is my drink of choice, and I won't turn down an icy Diet Coke.
Pepsi is out with a limited time only flavor-- Pepsi Fire. The can calls it "cinnamon flavored cola."
I do like cinnamon, but only in sweet things. Some cultures and cuisines use cinnamon in savory dishes, and I just don't get that. To each, his own.
Getting back to Pepsi Fire, there is only one fly in the ointment. It doesn't come in diet. In spite of that, I bought a 12 pack anyway.
So, how is it? It has a nice cinnamon bite. Sweet, but not as syrupy sweet as I expected. A lot of cinnamon things have a chemical after-taste, and that's missing here. It's pretty good, and I'm really sorry it doesn't come in a diet version.
I believe Pepsi Fire is on Kerry's list of things to test. Keep watching for what her test reveals.